About

Hi, I’m Povilas Krikščiūnas. I believe that marketing should be data-driven. My main focus points are marketing analytics & strategy.

The purpose of my blog is to write about my experiences and share the knowledge I’ve gained with others.

My target audience is “me, but two weeks ago”.

In this blog you may find content ranging from simple walk-through tutorials using a specific marketing tool, to large case studies and strategy articles.

You can also find me on other platforms:
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